A plated gourmet meal featuring a roasted chicken leg garnished with herbs, served with roasted potatoes, carrots, asparagus, and a small pitcher of dark gravy, on a textured ceramic plate at Oban Brasserie, Oban.
Side of a bed with an upholstered headboard, a nightstand with a lamp, a clock, a cup and saucer, and a framed painting of a landscape on the wall in Links House at Royal Dornoch.
Two bottles of RAASAY whisky viewed through a narrow gap with blurred surrounding bottles, at Edinbane Lodge on the Isle of Skye.
A cup of latte with a heart-shaped latte art and a plate of assorted baked goods on a wooden table in Birch, Portree.
A cozy corner of the restaurant in Edinbane Lodge on Skye with a table set with wine glasses, plates, and napkins. In the background, a dark wall features a framed landscape painting and decorative items, beneath warm overhead lighting.
A plate of roasted beef brisket on Orkney cheddar rarebit with a poached egg on top at Cafe Cuil on the Isle of Skye.
A neatly made bed with a plaid blanket in a cozy bedroom in Links House at Royal Dornoch. There is a stack of books on a bench with antler legs at the foot of the bed. Framed landscape artwork above the headboard, illuminated by wall lights.
Close-up of a person holding a glass of amber-colored whiskey with the words 'OBAN 1794' etched on it, blurry background at Oban Distillery.
A neatly made bed with white sheets and pillows, two dark green pillows, and a wooden bedside table with a black lamp in a modern bedroom with a window in the background at Edinbane Lodge.

Join Wander Scotland

Join a growing network of Scottish tourism and hospitality businesses - helping more travellers discover the very best of local, independent Scotland.

Annual membership: £97

Do you have a unique, boutique or authentic stay, eatery, shop, activity or experience in Scotland?

Our loyal readers are actively searching for memorable places to stay, eat, drink and explore - from boutique cabins and coastal cottages to destination dining, whisky bars, coffee shops, guided tours and unforgettable local experiences.

Through our website, social media channels and Scotland travel resources, we connect travellers directly with the independent Scottish businesses and experiences we genuinely love and recommend. We send readers straight to your website, helping you build your own audience, encourage direct bookings and reduce your reliance on commission-based booking platforms.

By joining, you’ll gain access to knowledge, networks and opportunities designed to help you grow your business, while being part of a movement championing the very best of local, independent Scottish brands.

Our Numbers

1.5 million

annual readers

£450,000+

partner revenue generated to date

100,000+

itinerary views

500+

bespoke client itineraries

Member Benefits

  • Business Development & Visibility

    Dedicated profile - A dedicated profile featuring your business name, direct website link, description, and images, giving visitors an easy way to discover and book.

    Your business on the map - Be featured in our online directory and interactive map, helping travellers find your business while planning their trip.

    Feature in our itineraries - Be featured in our bespoke itineraries, destination guides and downloadable PDFs where you’re a natural fit, putting your business in front of travellers planning their trip.

  • Connections & Community

    Business meet-ups - Connect with fellow members through regular meet-ups, farm tours and regional events designed to encourage knowledge-sharing, collaboration and new connections.

    Monthly newsletter - Keep up to date with industry news, member stories, events and opportunities.

    Community group - A friendly, supportive space on FB for independent Scottish tourism and hospitality businesses to connect with each other, share knowledge, ask questions, and swap recommendations and opportunities.

  • Expert knowledge & training

    Grow your business - Access practical resources, training and expert advice to help you strengthen your business and reach more travellers, from improving your website for search to making the most of your online presence.

    Trusted experts - Access our growing network of trusted experts. Members will have access to recommendations for specialists we know and trust, from photographers and videographers to influencers, UGC, web, marketing and creative support.

  • Member Opportunities

    Get first access to selected Wander Scotland opportunities, collaborations and promotional opportunities as they arise. Members can add social media, email and relevant editorial promotion for a small additional fee.

  • The Magazine

    Members will have first access to advertising and feature opportunities in our upcoming digital and print magazine, with additional paid opportunities available as spaces are released.

  • Partnerships

    For brands looking for a bigger presence, our Partner packages offer tailored, ongoing partnerships across Wander Scotland. Find out more about becoming a Partner below.

Wander Scotland Partnerships

A wooden bed frame in The Holm Galloway self catering farmhouse next to a wooden nightstand with a lamp, with white bedding and a pale green wall.

We also welcome long-term partnerships with brands that share our passion for Scotland and want to help grow a community of great Scottish businesses, places, and experiences.

By becoming a Wander Scotland partner, you’ll gain a stronger presence across our website, social channels, and email audience, with opportunities to showcase your brand, reach new audiences, and build lasting visibility within the Wander Scotland community.

Partnerships can include:

  • Comprehensive feature pages, including videos.

  • Dedicated features, reviews and write-ups

  • Social media features

  • Sponsorship of a destination, walking route or location guide

  • Headline sponsorship of key website pages

  • Inclusion in our destination guides and downloadable PDFs

  • Exclusive banner advertising across the website

  • Promotion to our email audience, including sponsorship of our monthly newsletter

  • Category or destination exclusivity

  • Site visits alongside brand photography/videography

Every partnership is tailored to the brand, so if you think we're a good fit, we’d love to hear from you.

Become A Partner